MASTERCARD BACKLOT BBQ

VIP EXPERIENCE // CONCERT

HudsonGray designed an intimate country western experience on the Western Lot at Universal Studios for Mastercard VIP card holders. Guests were given a private tour of the Universal Studios backlot and were treated to a curated, authentic barbecue lunch before being surprised by a private concert by Country Music star Blake Shelton. This unique experience infused custom touches like laser-cut menus, scenic entrance décor, and an interactive photo booth where guests could share their experience on social platforms.